why? the series — Pinterest

Pinterestā€™s usefulness has yet to reach its boundary. Contrary to some peopleā€™s beliefs, Pinterest is not just for cakeball recipes, Polyvore links, and (amazing) craft ideas! If utilized well, Pinterest is a strong force for B2B marketing. According to a study by the social media analytics firm Simply Measured, 69 of the worldā€™s top 100 […]

why? the series — twitter

So much of what businesses do is now centered on social media, but why? Why are marketing companies setting their sights to Twitter, Google+, Facebook, LinkedIn, and Instagram?Ā  ā€œWhy?ā€ is a blog series created to help unpack the benefits that social media has on businesses.Ā  First, let’s look at Twitter… Since hitting the scene in […]