why? the series — twitter
So much of what businesses do is now centered on social media, but why? Why are marketing companies setting their sights to Twitter, Google+, Facebook, LinkedIn, and Instagram?Ā āWhy?ā is a blog series created to help unpack the benefits that social media has on businesses.Ā First, let’s look at Twitter… Since hitting the scene in […]
planning content in advance
[blockquote text=’It’s supposed to be hard. If it wasn’t hard everyone would do it. The hard is what makes it great.’ quote_author=’A League of Their Own’ text_color=” width=” background_color=” border_color=”] The final piece of your social media strategy is planning content in advance. This is the road less traveled. But, developing relevant, interesting and optimized […]
be present
Last week, we sharedĀ the three P’s of Social Media Marketing: Be Present Post in Real Time Plan Content in Advance. Today, we are going to dive deeper into what it means to be present online. Ā And we start by taking a little advice from Vanilla Ice. Ā Being present online requires the same vital skill as […]
sage advice: “be human”
Copyblogger’s CMO Sonia brings it home with some sage advice on your social media efforts — Be Human and Get Over Yourself. Ā We work with companies every day on their social media – strategy and execution. Ā Let’s be clear — this is your brand voice and you should handle it carefully and respect the platform. […]
why minerva loves social media
My partner, Ashley Elsey and I are also sisters and while we are different characters, we have one important thing in common: we are both learners. Ashley and I are constantly reading, writing and processing new ideas and new conceptsā¦for fun. Ā Online marketing gives us a chance to fly our nerd flag high as we […]
communications evolution is on
[blockquote text=’You say you want a revolution…well, you know…we all want to change the world.’ quote_author=’The Beatles’ text_color=” width=” background_color=” border_color=”] The Digital Revolution hit and we are living through its evolution. Ā The impact of social media on ALL communications both online and offline is irreversible. While platforms are evolving, the reasons why you communicate […]